How to Create Great Brewery Tours
Brewery tours are a great way to get to know your local craft brewers. Tours allow you to see the brewing process and learn about their techniques and philosophies. They are also a fun way to socialize with other beer lovers.
Partnering with a brewery tour company can be a great way to attract new visitors and keep current ones coming back. The tour company will handle most of the organizational details while your staff can focus on providing a memorable experience that leaves a positive impression on visitors and boosts your brand image.
Offering branded add-ons to visitors is another way to create a great brewery experience. This can be as simple as offering a t-shirt or as complex as including a limited-edition beer on the tour.
Make the Booking Process Easy and Convenient
Using a booking software solution to streamline the tour experience can help you increase your guest numbers, reduce your marketing costs, and ensure that your visitors have an enjoyable time. Many online solutions allow you to keep track of bookings, make it easy for guests to find out about brewery happenings, and provide a gift card option.
Use a Live Calendar to Share Events and Schedules
An online calendar can also make it easier for potential visitors to see when you are available to host tours. The calendar can show when you are open for special events and set limits on how many people can tour at a given time to ensure that tours are not over-sold.